In the beginning…

Our founders love emojis. Actually one of them is a self styled Emoji Ninja.

And we know guys wear business shirts. Why couldn’t we have business shirts with emojis embedded. Subtly. So subtly only the wearer or their close friends would know. The repeated patterns could be made with teeny tiny emojis. Maybe. It’s something we need to test.

There are some fabric printing we could try.

And maybe even a couple of cushions we could make to test it out.

Cushion with tiny emojis making a checked pattern